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94.5
K-Wine Contacts
Need
to talk about advertising? Contact
our Sales Manager
Need
to ask a question about billing? Contact
our Billing Department
Want
to ask about a song that was played? Contact
our Music Director
Have
a question about a news story? Contact
our News Director
Want
to know about your favorite artist? Contact
our Production Director
Questions
about local events? Contact our Community
Events Director
Lose
or find a pet? Contact our Petwatch
Director
Looking
for job opportunities? Check out our employment
page
Want
to drop us a line in regular mail?
Our
mailing address is: P.O. Box 1056 Ukiah, CA 95482
Our
Physical Address is 1100 Hastings Road Suite B Ukiah, CA 95482
We
ask that all packages larger than a standard envelope be directed to our
physical address. Thank you!
EQUAL EMPLOYMENT OPPORTUNITY PROGRAM OF KWNE AND KMKX August
1, 2012
Employer: Broadcasting Corporation of Mendocino County Company policy
and practice requires employment decisions be made with no discrimination
as to race, sex , age or labeling influences. Recruitment and dissemination
of job opening information maximizes the prospect of educating and attracting
a broad variety of applicants with attention to women and minorities.
Employer is in the small market category and employs eight
full time people.
Vacancies: One job opening for a News Director occurred
in the last 12 months. The position was advertised for two weeks daily
beginning 5/2/12 in multiple avenues including on air in KWNE English
and Spanish programming, local newspaper, both station websites, job bulletin
boards, local Spanish periodicals and industry specific job listings.
Interviews were held for all nine applicants and the position was filled
5/21/12. Range of respondents indicates the notices were broadly enough
distributed to attract any interested and qualified women or minorities
in the community.
Recruitment: Station is fully staffed.
Outreach Efforts: (Program Menu Item Fulfillment) Management
and Staff were engaged in following activities:
Station Manager continues liaison efforts with Ukiah High School offering
career counseling services and dissemination of information on Broadcast
industry job characteristics.
Station Manager and News Director serve on Main Street Ukiah Board of
Directors helping to identify potential new enterprises, consulting in
advertising and marketing for employers and new businesses and explaining
Radio’s role in community employment development.
News Director was a guest lecturer at Mendocino College Entrepreneurial
Business class on subject of advertising, marketing, career fields, new
business opportunities and profitability. The class is targeted to women
and minorities with more than half attendees female.
Program Director and News Director participated in Mendocino Private Industry
Council Job Fair representing the broadcast industry. Career Day attracted
more than 500 job seekers from Mendocino and Lake Counties.
Program Director coordinates the ongoing “Job Shadowing” project
with local high school and Junior College students, a highly valuable
hands on, direct experience opportunity for exposure to broadcast industry
employment. Ten participants came in this year and the program is growing
annually.
News Director serves on Board of Project Sanctuary helping victims of
domestic abuse. He coordinates the efforts made to make clients aware
of employment alternatives during transitional treatment services for
those trying to rebuild their lives while living in temporary housing.
($3,000)
Station management has determined that performing arts talents
often leads to employment in broadcasting careers. The stations actively
promote various cultural activities in the community toward encouraging
performers and education in theater, music and dance. Value of free advertising
given various efforts is shown in parentheses.
Station manager coordinates support for SPACE School of Performing Arts
and Cultural Education for fundraising, ticket sales, scholarships and
community awareness. ($10,000)
News Director is a performer and active in management and volunteer activities
at Ukiah Players Theater, Willits Community Theater, Cloverdale Performing
Arts Theater, Mendocino Theater Company and Mendocino College Theater
Arts Programs . He has recruited voice talent for commercial production
opportunities at the stations. ($12,000)
Traffic Director originated several years ago the “Rising Stars”
event for local musicians to compete for recognition and prizes. KWNE
and KMKX have been the presenting sponsors since its inception. Over 70
local performers were showcased before an audience of about 1,000 and
$4,500 was raised to support 10 local nonprofit organizations. Numerous
other NPOs set up booths. ($5,000) .
Public Service and Operations Director coordinates and manages the “Smash
Band” competition targeting youthful musicians event at the Spring
Fair in Ukiah which attracted 20 competing groups. ($3,000). She hosted
and helped produce the “Ukiah Idol” event ($2,000).
Our stations are major sponsors of Sunday’s in the Park free 6 concert
summer series in Ukiah ($20,000) and Ukiah Symphony 4 annual concerts
($10,000) and Movies In The Plaza ($10,000).
News Director, Marketing Manager and Production Manager participated in
“Read Across America” as guest story readers for several elementary
school classes.
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